2019 | 2020 Head of PR, Marketing & Communication

Kaboom Animation Festival is the one-stop-shop for the latest and greatest in all things animated. Ranging from cutting-edge experimental arthouse to colorful stories for families and kids, Kaboom will cater to the animation needs of all. Yes, even yours, my amazing weirdo friend.

Kaboom is the result of the two biggest Dutch animation festivals (KLIK and HAFF) merging. I was largely responsible for spearheading the creation of the new name, visual identity, and the overall launch of the new festival. I collaborated with creative agency KesselsKramer and other creatives to build the brand identity of this festival from scratch.

The biggest challenge lay in the duality of the festival: 9 days, 2 cities, 10 locations. How can we create a cohesive, unified identity when the Utrecht programming targets kids and families while the Amsterdam part focuses strictly on adult animation?

kaboomfestival.nl